Increase Your Page Rank On Google Using These Link Building Strategies Link Building may be monotonous and at times it might appear to be a total waste of energy. Even so, as time passes it could be probably the most profitable activities of your business. See, backlinks will increase your link popularity which in turn will increase your Google Page Rank.
Page rank is no longer the powerful deciding factor that it once was in SEO nevertheless it still provides a good indication of your site’s popularity with the search engines. The page rank is dependent upon the amount of backlinks to your site and so you should increase your backlinks to increase page rank.
This does not mean that you need to just run out and start placing links wherever possible as it won’t help your ranking in the search engines. Below are 5 tips to successfully building links to your site.
1. Concentrate on relevant links
Google’s bot continues to advance more and more as time passes and in the near future relevancy will receive top priority. Ensure that you obtain links from sites that are relevant to yours as they will have more linkjuice and will be worth more to you as compared to links from unrelated sites.
2. Pass on nofollow links
There are now many sites which use the “nofollow” tag in order to dissuade spammers who submit random and unrelated links all over the sites. Placing your link on these sites ensures that you will not be attributed with a backlink status and they are going to be of no use from an SEO perspective.
3. Anchor texts are essential
Anchor text is critical in building quality back links. The anchor text is the text that contains the link and Google assigns a great deal of value to a link with anchor text. Using your keywords as anchor text in your back links is a good technique to add linkjuice to your backlinks.
4. Get links from high Page Rank sites
Receiving a link from a high page rank site bears more value than a link from a low page rank site. Page rank value gets passed on to an outbound link from the top level URL. To put it differently, the home page URL bears the majority of the value and that's why links from high PR sites are extremely popular. If you're able to make an attempt and acquire links from high PR pages - they've got even more value.
5. Focus on receiving long term backlinks
The loss of your high rank might be a lot more painful than not ranking at all. If you lose your backlinks it's very likely that your website will drop in the SERP’s. If you utilize services that provide a monthly link building subscription you may lose your rank if you cancel. The link velocity will decrease and as a result your search engine ranking will drop along with it.
Don't be blinded by the little green bar that shows your Google page rank. It's notoriously incorrect and can often be misleading - specifically for low PR sites. Concentrate instead on developing more quality backlinks. Ultimately every quality link matters and if you're consistent you will boost Google Page Rank, get more traffic and make more income.
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